Unique As You

Brand Identity Design, Creative Communication, Corporate Consultancy, Campaign Development

Globelink Ünimar

Overview

Globelink Ünimar is one of Turkey’s leading integrated logistics companies, operating across air, sea, and land transportation with a global network.
As Kitchenew Media, we partnered with the brand to redefine its visual identity, communication tone, and creative strategy, reflecting its evolution toward a more modern, innovative, and globally connected presence.

Our mission was to position Globelink Ünimar not only as a logistics provider, but as a strategic bridge between continents, businesses, and ideas.

Creative Approach

We began by reimagining the brand’s core identity — from logo and color systems to typography and visual language — ensuring consistency across every touchpoint.
The new design direction emphasized precision, reliability, and movement, qualities that define the logistics world, paired with a clean and dynamic aesthetic.

Alongside the rebrand, we developed creative campaign concepts and strategic consultancy materials that communicated the company’s expertise in global trade, innovation, and digital transformation.
Our storytelling approach connected operational excellence with human collaboration — making the brand both trustworthy and forward-looking.

Deliverables

• Brand Identity Design & Corporate Guidelines

• Creative Campaign Concept & Copywriting

• Communication Strategy & Consultancy

• Visual Design System & Key Visuals

• Digital and Print Adaptations

Result

The renewed Globelink Ünimar brand established a stronger and more cohesive presence in the logistics industry, combining clarity, confidence, and global relevance.
Through strategic design and creative storytelling, we transformed the company’s visual and verbal identity into a reflection of its innovation-driven, people-centered approach to logistics.